Coway’s water purifier ranks the “Top 100 Brands of Korea in 2Q”
Coway announced that its water purifier ranked the “Top 100 Brands of Korea in 2Q” launched by BrandStock, a brand value evaluator, on July 1.
The Top 100 Brands of Korea is the only brand value evaluation certification in Korea, which are selected based on the BSTI (BrandStock Top Index).
Coway’s water purifier ranked 33rd by obtaining 862 points (out of 1,000 points) at the BSTI. The ranking was at the same level as the year before, while its BSTI was 6 points higher. BrandStock Index was 624.1 points ...
Express regret for the CS Doctor Union breaking off the wage negotiation and starting a strike
Coway expressed its regret for the CS Doctor Union unilaterally breaking off the wage negotiation and starting a strike.
Coway said, “At the negotiation for temp-to-perm process in February this year, the CS Doctor Union and the management had made sure that working period starts from the time when the employment contract was signed. Based on this, the union and management agreed on key labor conditions including ensuring the highest compensation in the industry on June 10. However, the union annulled the ...
Participate in the “Vulnerable Class Environmental Disease Prevention Project” promoted by the Ministry of ...
Coway participated in a business agreement ceremony for the “Vulnerable Class Environmental Disease Prevention Project” promoted by the Ministry of Environment and hosted by the Korea Environmental Industry & Technology Institute and announced that it would offer air purifiers to them for free on June 24.
This project aims to provide diagnosis and consulting on harmful substances in indoor spaces of around 1,700 socially vulnerable households and deliver products for environmental improvement. ...
Conduct a sales promotion in celebration of launching the AIS Water Purifier
Coway conducts a rental fee discount promotion in celebration of launching the AIS Water Purifier (CHPI-7510L/CPI-7510L) and AIS Water Purifier Sparkling (CPSI-8510L) which provide clean and plenty of ice until the end of August.
This promotion was designed to meet increasing demand for ice-making water purifiers in hot summer. Discount of KRW 4,000 on monthly rental fee is offered to buyers of the products during the promotion period.
Especially, existing customers who have used Coway’s ice-making water ...
Win the Korea’s New Technology Innovation Award for 18 consecutive years
Coway’ Hanppyeom Tankless Water Purifier (CHP-8300R, CP-8300R) won the new technology innovation award for 18 consecutive years at the 2020 Korea’s Innovation Awards hosted by Korea Standards Association on June 19.
The Korea’s Innovation Award, which celebrated its 21st anniversary this year, is given to companies who have attained epoch-making performances in new technology, product, and service through innovation.
The award-winning water purifier is a succeeding model of the product ...
Surpass 250,000 units in sales of built-in water purifiers in 10 years
The sales of built-in water purifiers of Coway which were launched in 2010 has surpassed 250,000 units at home and abroad on a cumulative basis.
Built-in water purifiers are installed under the sink and purified water is supplied through the faucet on the sink. It is suitable for small kitchen or consumers who want high space efficiency.
Currently, Coway sells one built-in water purifier model in Korea and seven kinds in the world. Those are exported to 10 countries and cumulative sales at home and abroad surpassed 250,000 ...
Draw up an agreement on wage system with the CS Doctor Union…” Commitment to maximizing customer satisfaction ...
Coway announced that it drew up an agreement on critical labor conditions including wage system according to temp-to-perm transition through a negotiation between the union and the company from June 9.
Therefore, the CS Doctor union members will cancel their scheduled strike and return to work for better customer services.
The company said, “With the agreement as a momentum, both parties will make a concerted effort to reinforce service quality and maximize customer satisfaction through close ...
Hold a quiz event in celebration of the TV ad on-air for AIS water purifier
Coway holds a search quiz event in celebration of the TV ad on-air for AIS water purifier that uses Mi-do Chun, a popular actress, as the advertising character until June 26.
The TV ad presents Coway’s solution for what consumers consider most in case of renting or purchasing ice-making water purifiers. It delivers a message that AIS water purifier provides purely purified water and generates plenty of ice quickly. Especially, it uses the number “1” as a key visual and the ad model appears in an impressive ...
Launch the “Re:NK LED Cell Mask”
Coway launched the “Re:NK LED Cell Mask” to obtain the premium home beauty market.
The company entered the cosmetics market with the launch of Re;NK brand pursuing high functional cosmetics. This year, a popular actress Min-jung Lee joined as a model.
In response to continuously increasing consumers who want easy beauty treatment at home, Coway launched its first LED Cell Mask. This product helps skin care through four kinds of LED lights specified for skin conditions.
A total of 720 LEDs (180 LEDs by each ...
Showcase the AIS Water Purifier through Hyundai Home Shopping channel on June 8
Coway announced that AIS Water Purifier, a strategic product in 2020, would be showcased through Hyundai Home Shopping channel for 55 minutes from 8:40 p.m. on June 8.
This is the first sale through the home shopping channel. Monthly rental fee of the product is as follow: KRW 53,900 for CHPI-7510L model and KRW 49,900 for CPI-7510L model. However, buyers can use those models at KRW 49,900 and KRW 45,900, respectively, in celebration of the launch through home shopping channel.
Soon-mok Hwang, the head of Water Care Team, ...