Open the website of “Water Taste Research Center”
Coway announced that it opened the website of “Water Taste Research Center” on Feb. 26.
The website was prepared under the concept of valuable information on water in order to inform consumers of Coway professionalism and leadership in water-related business and deliver the importance of water taste.
Diverse experiential contents of the website help users easily understand the importance of clean water and water purifiers.
Water Sommelier, R&D, and Sensory Evaluation menus provide visitors ...
Operate a special booth for air purifiers at the Tsutaya Electrics
In order to target Japanese air purifier market, which is in great demand, Coway operates a special booth for air purifiers at the Tsutaya Electrics located in Tokyo until March 2.
The Tsutaya Electrics is famous as a space where books, furniture, and interior products as well as home appliances are exhibited and sold. Coway showcases diverse air purifiers including a newly launched Multi Action Mini Air Purifier at the booth. Especially, visitors are able to check Coway’s unique air purification technology at the air ...
Run a promotion that offers filters to self-care air purifier buyers for free
Coway runs a promotion that offers filters to self-care air purifier buyers for free in time for the fine dust season until the end of March.
Target products are Self-care Air Purification Cartridge (AP-1019C), Dual Smart Air Purifier IoCare (AP-2219K), and Portable Air Purifier Air Bottle (AP-0119SA). More details are available on the corporate website.
Self-care Air Purification Cartridge buyers can receive the number of composite filters required for two years and remaining product buyers can receive the filter ...
First develop the “GPT Index” in the industry
Coway announced on February 17 that it developed the GPT Index (Good water = Pure water +Tasty water) for the first time in the industry. The index was prepared to identify the fact that water taste is changed by diverse factors such as water purifiers, filters, and parts and to inform customers of objective data which prove that water taste should be put first in selecting water purifiers.
The GPT Index consists of “filtering performance” and “sensory evaluation on water taste.” Filtering ...
First surpass KRW 3 trillion in sales
Sales of Coway in 2019 recoded KRW 3.019 trillion, an increase of 11.5% from the previous year, on a consolidated basis, first surpassing KRW 3 trillion it its history.
This remarkable performance resulted from favorable health appliances business in Korea and robust growth in overseas business.
Sales from the domestic health appliances business reached KRW 2.111 trillion, surpassing KRW 2 trillion for two consecutive years. It was attributable to stable sales growth of new rental products such as FWSS and electric ...
Win gold award at the “2020 Asia Design Prize”
Coway’s Hanppyeom CIROO Tankless Water Purifier won gold award at the “2020 Asia Design Prize” on February 13.
The Asia Design Prize is recognized as Asia’s largest design award and major evaluation categories include aesthetic impression, scarcity, and functionality. Hanppyeom CIROO Tankless Water Purifier and Air Bottle, a portable air purifier, received Gold Award and Winner Award, respectively.
Hanppyeom CIROO Tankless Water Purifier is an innovative product featuring high ...
Win the “iF Design Award” for 13 consecutive years
Coway received design award in the product design category of the 2020 iF Design Award, accomplishing the splendid feat of winning award for 13 consecutive years.
The iF Award, hosted by the International Design Forum, is a world’s renowned design award with 67 years of tradition. The award is given by comprehensively evaluating design innovativeness, user convenience, and brand value. This year, a total of 7,298 products from 56 countries participated in the iF Design Award.
Coway has been awarded for 13 ...
Reappoint Lee Hae-sun as the CEO
Bang Jun-hyuk was appointed as the BOD Chairman and Lee Hae-sun was reappointed as the CEO at the BOD meeting on February 7.
Lee Hae-sun had served as the CEO of CJ CheilJedang and CJ O Shopping. He was appointed as the CEO of Coway in 2016 and has contributed to improving customer trust and enhancing global competitiveness as the general CEO since 2019.
An official of Coway said, “The reappointment of Lee Hae-sun as the CEO was determined according to the judgment that he is a well-qualified person who can stably operate ...
Sales of the oriental style premium massage chair surpass KRW 30 billion in less than a year
Coway announced that sales of the oriental style premium massage chair (MC-S01) surpassed KRW 30 billion in less than a year since its launch in February 2020.
Sales of this product had exceeded KRW 5 billion just in two months since its launch and sales growth has been stable. As a result, it became the first product to surpass KRW 30 billion sales in the shortest period among premium massage chairs the company has launched.
Key features of the oriental style premium massage chair are innovativeness that adopted ...
Hold an online quiz event in commemoration of launching the Hanppyum Tankless Water Purifier
Coway holds an online quiz event named “Innovative Tankless Water Purification” from February 3 to 28.
This event was prepared to inform customers of product innovation and enhance customer communication as part of the “Innovative Tankless Water Purification” promotion in commemoration of launching the “Hanppyum Tankless Water Purifier.”
Anyone can participate in this event through Coway’s corporate website or SNS (Instagram and Facebook). A clue of the quiz is ...